Improving Response Efficiency in Cross-Time Zone Sales Follow-Up: A Quantitative Analysis Based on Process Optimization and Key Performance Metrics

Xiangmin Li

doi:10.70393/616a736d.333336

Authors

Xiangmin Li Ym Trading Limited

DOI:

https://doi.org/10.70393/616a736d.333336

ARK:

https://n2t.net/ark:/40704/AJSM.v3n6a03

Disciplines:

Business

Subjects:

Marketing

References:

13

Keywords:

Sales Optimization, Key Performance Indicators (KPIs), OptimizationCross-Time Zone Management, Follow-Up Timing

Abstract

In today's global economic and business environment, cross-time zone sales management presents significant challenges and opportunities. Based on this, this paper proposes a method to improve overall email interaction, response, and conversion rates by optimizing email follow-up time in cross-time zone sales processes. This optimization incorporates various factors, including email timezone, industry standards, and recipient behavior. The paper analyzes a well-known SaaS company, utilizing strategic follow-up optimization methods to examine its customer response time and conversion rates through research and algorithmic analysis. The results show a consistency between email follow-up time and customer preferences, indicating that partial matching can improve overall sales performance. Key metrics include email open rate, response rate, conversion rate, and response time optimization strategies. Testing revealed an effective tool for improving efficiency, making it a viable framework for managing sales across time zones.

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Author Biography

Xiangmin Li, Ym Trading Limited

Ym Trading Limited, Denver, CO 80202, USA.

References

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